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<p class="MsoNormal"><o:p>&nbsp;</o:p></p>
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<strong><span style="font-family:&quot;Calibri&quot;,sans-serif;color:#333333">NEIWPCC and the National 303(d)/TMDL Webinar Series invite you to a webinar on Social Media Outreach,&nbsp;</span></strong><span style="color:#333333">featuring a presentation from the&nbsp;</span><span style="color:#1F4E79"><a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__www.thinkbluemassachusetts.org_&amp;d=DwMFAg&amp;c=tSLbvWYfvulPN3G_n48TUw&amp;r=5VkZ15yiEt6mwyMpCAYJXGGEMNFMwxGWC1VY15u9VN0&amp;m=ykrBQHIGrkEiy0Z6yQyc1yYjzSpLe34IPyyu1HiXwW0&amp;s=_xjcZLc3unjbCtZTx4AFEK5RyPsHh0PXLEUiKz9EQzw&amp;e="><span style="color:#1F4E79">Think
 Blue Massachusetts</span> [thinkbluemassachusetts.org]</a></span><span style="color:#333333">&nbsp;statewide outreach campaign. The webinar will take place on&nbsp;<strong><span style="font-family:&quot;Calibri&quot;,sans-serif">Thursday, January 9, 2020 at 2pm EST</span></strong>.
 Please&nbsp;</span><strong><span style="font-family:&quot;Calibri&quot;,sans-serif;color:#1F4E79"><a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__attendee.gotowebinar.com_register_1173315649251223309-3Fsource-3DOutlook-2BCalendar-2BInvite&amp;d=DwMFAg&amp;c=tSLbvWYfvulPN3G_n48TUw&amp;r=5VkZ15yiEt6mwyMpCAYJXGGEMNFMwxGWC1VY15u9VN0&amp;m=ykrBQHIGrkEiy0Z6yQyc1yYjzSpLe34IPyyu1HiXwW0&amp;s=sCva1gPVXP45C-koG0kwK7jG-nC7hzQMgUrWjErNu_A&amp;e="><span style="color:#1F4E79">register
 online</span> [attendee.gotowebinar.com]</a></span></strong><span style="color:#333333">&nbsp;for participation information.</span><o:p></o:p></p>
<p style="mso-margin-top-alt:0in;margin-right:0in;margin-bottom:15.0pt;margin-left:0in;background:white;box-sizing: border-box;font-variant-ligatures: normal;font-variant-caps: normal;orphans: 2;text-align:start;widows: 2;-webkit-text-stroke-width: 0px;text-decoration-style: initial;text-decoration-color: initial;word-spacing:0px">
<span style="color:#333333">To solve water quality problems, public engagement is key. It&#8217;s easier than ever to create engaging educational materials for the public, but how can you make sure you&#8217;re getting the right message to the people who need to hear it?<o:p></o:p></span></p>
<p style="mso-margin-top-alt:0in;margin-right:0in;margin-bottom:15.0pt;margin-left:0in;background:white;box-sizing: border-box;font-variant-ligatures: normal;font-variant-caps: normal;orphans: 2;text-align:start;widows: 2;-webkit-text-stroke-width: 0px;text-decoration-style: initial;text-decoration-color: initial;word-spacing:0px">
<span style="color:#333333">In this presentation, members of the Massachusetts Statewide Municipal Stormwater Coalition will discuss their &#8220;Think Blue Massachusetts&#8221; statewide education and outreach campaign which enhanced public recognition of critical issues
 related to stormwater.<o:p></o:p></span></p>
<p style="mso-margin-top-alt:0in;margin-right:0in;margin-bottom:15.0pt;margin-left:0in;background:white;box-sizing: border-box;font-variant-ligatures: normal;font-variant-caps: normal;orphans: 2;text-align:start;widows: 2;-webkit-text-stroke-width: 0px;text-decoration-style: initial;text-decoration-color: initial;word-spacing:0px">
<span style="color:#333333">Though the Think Blue campaign, the Coalition and Water Words That Work developed an integrated strategy to maximize the effectiveness and efficiency of public outreach efforts at the statewide, regional and local scales. Presenters
 Kerry Reed, Alicia Geilen, and Eric Eckl will highlight their implementation and evaluation strategy, the tools they created to establish the campaign as a recognizable entity across the state, and the lessons they learned throughout the process.<o:p></o:p></span></p>
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<strong><span style="font-family:&quot;Calibri&quot;,sans-serif;color:#333333">For more information on the webinar series, visit&nbsp;</span></strong><strong><span style="font-family:&quot;Calibri&quot;,sans-serif;color:#1F4E79;font-weight:normal"><a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__neiwpcc.org_303d-2Dtmdl-2Dwebinars&amp;d=DwMFAg&amp;c=tSLbvWYfvulPN3G_n48TUw&amp;r=5VkZ15yiEt6mwyMpCAYJXGGEMNFMwxGWC1VY15u9VN0&amp;m=ykrBQHIGrkEiy0Z6yQyc1yYjzSpLe34IPyyu1HiXwW0&amp;s=kCyNKT33zgvzjVs5ui7YTclyp543D2hVt57T6RcsBWY&amp;e="><b>https://neiwpcc.org/303d-tmdl-webinars</b>
 [neiwpcc.org]</a></span></strong><strong><span style="font-family:&quot;Calibri&quot;,sans-serif;color:black;font-weight:normal">.
</span></strong><strong><span style="font-family:&quot;Calibri&quot;,sans-serif;color:#1F4E79;font-weight:normal"><o:p></o:p></span></strong></p>
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<span style="color:#333333">If you have any questions about this webinar, ideas for the series, or other comments, please reach out to Emma Gildesgame (<a href="mailto:egildesgame@neiwpcc.org">egildesgame@neiwpcc.org</a>.) &nbsp;<o:p></o:p></span></p>
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